Why do biodegradable synthetics matter?
While we design Janji gear to last and hold up to the demand of years of running, no tee or running shorts should last forever. With this in mind, we are researching innovative ways to improve end-of-life cycle management of our apparel. While we look into longer-term solutions and circular methods — recycle, repurpose and reuse programs — we also know that most textiles are thrown out and end up in landfills. Conventional synthetics, used heavily in active apparel for their high-performance functionality, do not biodegrade in typical landfill conditions. This includes synthetics made from recycled materials, and is why most plastic seemingly lasts forever.
We are seeking solutions to fix this as a performance apparel company that relies on synthetics, including the use of non-ecotoxic biodegradability within our textiles like this new Runterra Bio. This is the first step on a better path forward.
Runterra is made from premium, long-staple Supima® cotton which is 50% longer and up to 45% stronger than other cottons (and softer, too). The stronger the fiber, the more durable the garment, and therefore the more it can be worn. Supima® cotton is grown by a select few family farms that utilize advanced water and soil management techniques to reduce consumption and ensure the health of the land for optimal renewability.
Runterra fabric is also OEKO-TEX® certified, meaning it is free from harmful chemicals and is fabricated in a way that meets a high environmental standard. Learn more about our sustainable initiatives.
RUN EVERYWHERE GUARANTEE
FREE SHIPPING OVER £75
FREE 60 DAY EXCHANGES
